When we first started I Done This, getting to know our customers was easy. We also didn’t have a ton of customers.
As our subscriber list grew, getting to know our new customers became challenging. But we didn’t want to give up the close relationships we were developing with our customers. Our customers’ insights have been super valuable. And frankly, we genuinely like our customers and love connecting with them in a casual environment.
I Done This users are now based all around the world—so when we travel, we jump at the chance to get to know local users and have started hosting customer meetups. We carefully plan each step of the way, so that we set ourselves up for success. And by success, we mean having great conversations, really connecting, and positioning ourselves to maintain new customer relationships in the future.
Here’s how we plan our meetups to grow our customer relationships.