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Why Every Company Should Work as If They Were a Remote Company

When you work in an office with a small team, it’s easy to cultivate a culture of co-dependence. After all, the email, the document, or the customer name that you need is just a shoulder tap away.

But relying on other people for information causes unnecessary friction in your workflow and directly hinders everyone’s productivity. Every time you tap someone on the shoulder you assume that what you need is more important than what they’re doing. It creates an entire culture around disruptiveness, where no one hesitates to interrupt their peers for their own needs.

Wouldn’t it be great if you didn’t have to ask anyone for information? If it were just readily available, right at your fingertips? For remote companies, it has to be this way.

Because remote companies tend to have employees scattered across the world, they are forced to put truly strong systems in place. As a result, everyone in a remote company is as productive as possible, because no one has to rely on other people to get the information they need.

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Why Google Got Over Brainteasers

You’ve probably heard stories about Google’s interview process. The web is littered with examples of brainteasers interviewers have posed, including “How many golf balls can fit in a school bus?” and “How many piano tuners are there in the world?”

Brainteasers were another one of Google’s trailblazing company culture quirks essential to its “Googlieness,” like casual dress or napping pods. These head-scratching puzzles were touted as a meritocratic way to hire. The logic was, no matter where you went to college or what your SAT score were, if you could solve one of these questions, you deserve to work at Google.

But Google’s brainteasers are a thing of the past.

“We found that brainteasers are a complete waste of time,” Laszlo Bock, senior VP of Google’s people operations stated. “They don’t predict anything. They serve primarily to make the interviewer feel smart.” In fact, the people who succeeded at brainteasers were often the opposite kind of employee Bock wanted to hire.

While buzz-worthy, brainteasers have been abandoned for straight-edge processes and questions. Interviewers ask boring questions that you might hear from any other company. And they get better results.

Bock overhauled the quirky interview process in favor of hiring policies that yielded employees who would work hard and work smart. Here’s what he did.

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What Airbnb Can Teach You About The Lost Art Of The Rejection

house-car-vintage-old

When Airbnb was getting started in 2008, the company’s founders met with seven top Silicon Valley investors. The founders were looking to raise $150,000 at a $1.5 million valuation.

“That means for $150,000 you could have bought 10% of Airbnb,” founder Brian Chesky wrote on Medium recently.

That 10 percent would be worth $2.5 billion today.

Instead, all 7 investors passed on the opportunity.

The rejections didn’t stop the founders. They kept at it, they found other investors and went on to build one of the most valuable startups in the world.

Chesky recently shared those 2008 rejection emails on Medium (he omitted names of people and firms). There are two valuable lessons we can learn from this material.

The first is the obvious one: don’t give up. Even the biggest and best operations faced rejection early on.

But behind this lesson is another opportunity, a window into the art of rejection, from some of the world’s greatest rejecters. And I mean rejectors in the best possible way. These are the top venture capital firms controlling billions in assets. Their job is as much about rejecting offers as it is accepting them.

In fact, they send a lot more rejection letters than acceptance letters. They meet with and reject some of the brightest, most talented people in the world. They are world-class rejectors. And these emails give us a chance to see how it’s done.

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Why You Should Hire People Who’ve Rebounded from Failure, Not Those Handcuffed by Success

Fish Jumping Out of Bowl Hire Innovators

Fish Jumping Out of Bowl Hire Innovators

When it came time for Jeff Bezos to install a team to lead Amazon’s new subsidiary, the grocery delivery service AmazonFresh, he made a startling move. Instead of selecting experts from the supermarket or delivery industries or snapping up executives from his competitors, he chose people who had failed exactly where he wanted to succeed.

This maneuver would have never happened in the early days of Amazon. In the first few years of the company, Bezos was incredibly demanding about who he would hire. He only wanted the best — which were people who had “been successful in everything they had done.”

Bezos’s thinking on hiring did an about-face as he continued to build Amazon. To hire innovators, you must move beyond conventional ideas of success, and that’s why Bezos ultimately hired failures to run AmazonFresh.

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Forget About the Lone Creative Genius

emily dickinson social creativity

emily dickinson social creativity

At the design firm IDEO, you have to be cooperative or you won’t survive.

Engineer and designer Jimmy Chion, for example, spent his first few months at IDEO going from designing “futuristic interactions inside a car to working at a handbag manufacturer to make a purse for London Fashion Week.”

Who you work with changes all the time as well. While teams generally exist for a few months, you could be together for as little as two weeks or as long as a year, depending on the project. To add to the flux, as Jimmy told me, “every team basically starts from scratch every single time,” collectively deciding what tools and processes to use.

Creativity is a quality mostly equated with individuality. Yet IDEO has to constantly corral extremely creative people into shifting configurations to deal with different clients and projects. “Everyone here is really versatile in the way they work. You have to be — you’re not on any same project twice,” explains Jimmy. Everyone at IDEO can work with everybody else at IDEO, which is the cool part.”

Understandably, that means they’re not looking for lone creative geniuses at IDEO. Instead, what one of the most creative companies in the world hires for is the ability to collaborate.

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The Essential Investment that Companies Aren’t Making

continuing education at Apple

continuing education at Apple

It’s a super secret Apple product — incredibly polished, meticulously planned, and the result of a massive investment on the part of the company.

No, it’s not the latest yet-to-be-announced iPhone.

It’s Apple University, Apple’s internal training program that runs year-round, features courses created and taught by full-time faculty, and boasts as its dean Joel Podolny, the former dean of the Yale School of Management. “Even the toilet paper in the bathrooms is really nice,” one employee reported.

Apple University dwarfs what most companies offer their employees for internal training, and it shows in employee growth, retention, and fierce dedication to the company’s unique culture and vision. For Apple, it’s an essential investment in the people that make up the company and its future.

Unfortunately, this kind of people investment is all too rare today. According to ManpowerGroup, 36% of global employers report difficulty finding candidates with the higher-tech skills that the modern economy requires. Yet the blame, according to Professor Peter Cappelli of the Wharton School at the University of Pennsylvania, falls on employers for failing to training for employees on how to fill those higher-skilled roles — and that’s become a huge problem for companies and job-seekers alike.

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When CEOs Are Proud to Be Powerless

powerless ceo

At Menlo Innovations, a software company in Ann Arbor, bosses aren’t the major decision-makers — even over how to hire and fire.

When James Goebel and Richard Sheridan founded Menlo, they went all in on their ideas of decentralizing power and rethinking modern management that they’d implemented at a previous workplace. In doing so, they crafted a strong identity and culture at their new company. The “Menlo way” is remarkably open, collective, and democratic.

One of the best tests of those ideas took place when Goebel, who is the COO, had a niece, Erin, who worked as an admin at the company for a few months.

The company’s employees wanted to let her go — having collectively decided that nepotism wasn’t something that fit the Menlo way. Firing someone is always a serious decision, and firing the boss’s family member can be particularly thorny. But the rules applied equally — Goebel wasn’t able to object to the final decision to fire her. “Actually, my niece lives with me,” he told New York Magazine. “And she was really pissed….it was a little frosty for a while.”

For CEOs and bosses reinventing the traditional top-down way of running a company, being a strong leader means less power. Their proudest moment is when they are weakest.

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Why You Shouldn’t Let Engineers Negotiate Their Salary

illustration of handshake

illustration of handshakeIt’s been the system of getting a new job since time immemorial. You go through the application rigamarole. You’re interviewed multiple times, and every time, you pass muster. Finally, they’re ready to make you a job offer. They send it your way, and you take a look — it’s another lowball number. What do you do?

Startup founders often think of the lowball offer as a harmless invitation to negotiate, but to Steve Newcomb, founder of Famo.us and Powerset, it’s one of the dumbest things that you can do in recruiting engineers. And the worst thing that can happen is that the engineer accepts your lowball offer.

That’s why in his companies, Newcomb uses an unconventional but powerful tactic. Incoming engineers actually aren’t allowed to negotiate their salary — they get whatever is determined by the company’s salary formula.

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How to Hire Like Jeff Bezos

Jeff Bezos Early Amazon

It’s hard to believe now, but in the early days of Amazon, Jeff Bezos had a tough time hiring.

While he had some extreme methods, he refused to compromise on them even when the company was in desperate need to staff up. Bezos stuck to his guns and turned down candidate after candidate, much to the frustration of his lieutenants.

What must have felt unbearable in the short term turned out to be absolutely critical in the long term, as Amazon built the unique and high-performing company culture that made it the prime tech giant it is today.

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