How to Build the Machine that Builds the Product

“The hard part is building the machine that builds the product.”

Dennis Crowley

Successful entrepreneurs like Dennis Crowley and Mike Karnjanaprakorn at SkillShare have pointed that building a great product is only step one.  The next, harder step is building the machine that builds the product which turns improvement into a repeatable process.

Mark Pincus, discussing his experience of growing Zynga, observed that products can be built “through the strength of your personality and lack of sleep,” but that doesn’t scale — and soon “you’ve got to find some way to keep everybody going in productive directions when you’re not in the room.”

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