Maira Kalman and the Creative Process

You also have to have perseverance – and maybe that’s the hardest thing, to persevere and to believe that what you’re doing is worth doing – and to do it, rather than talking about doing it.

Maira Kalman talks to 99u about work and overcoming the challenges of the creative process. Her daily routine expressly involves avoiding work: “Avoiding work is the way to focus my mind.” Kalman’s wisdom is endless.

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